News & Notes

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The Value of Writing a Business Plan

Keith McBride on August 29, 2013 in Entrepreneurship

I would say that I have a plethora of problems with the premise behind this article. The author, Kevin Johnson, describes himself as a successful serial entrepreneur — someone who  starts multiple new businesses to see if something profitable can be built up from a single idea.  I love people like that.  They…

 

Being Online vs. Having Internet Presence

Keith McBride on July 25, 2013 in Marketing

Business owners often ask how they can take advantage of internet sites and social media to increase traffic to their business.  By now, most businesses are aware of sites like facebook and twitter, and maybe they’ve even explored Google Search Engine Optimization (“SEO”) to improve their visibility.  These options are…

 

American Manufacturing

Keith McBride on June 27, 2013 in Macroeconomics

(Photo Credit: Curt Carnemark / World Bank)   Interesting article in Forbes by economist Bill Conerly about the future of American manufacturing.  You can read it here.  Lots to take away from this.  Among other conclusions that Mr. Conerly draws, I noted two interesting points: First, he argues that American manufacturing…