News & Notes

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Tampa, Florida and What Its Buildings Said To Me

Keith McBride on August 10, 2016 in Urban Design

I lived in Tampa, Florida for about a decade.  I loved (and still love) that city.  I attended The University of Tampa, which is a small school (well, it was much smaller back then . . . ) with an urban, downtown campus. Since this post is going to be…


Using Social Media Effectively Requires That You Take It Seriously

Keith McBride on July 25, 2016 in Marketing

(Photo by Jason Howie) I was at a conference last month, and something that struck me as very odd happened during one speaker’s presentation. She was talking about (among other things) the importance of calling attention to the community development success stories in your town & neighborhood, and her first…


What Freeport’s Businesses Need to Know About PokemonGo

Keith McBride on July 12, 2016 in Experiential Retail, Marketing

Picture by user:  Eduardo Woo. If you haven’t heard of it yet, you probably will soon.  PokemonGo is a game, downloaded for free to phone or tablet.  Nothing groundbreaking, so far.  There are thousands of those. This game is currently the most downloaded app on both the Android and…